For many businesses who work on workbooks having multiple sheets, Microsoft Excel is one of the most popular apps. Sometimes you need to deploy a data visualization template as an Excel add-in to improve your business intelligence and increase productivity. Researchers use heatmaps to find and analyze the extent of an event by using visuals. And, you can create a heatmap with geographic heat map Excel add in software.
CREATING A HEATMAP IN EXCEL:
With the Excel add-in, you can publish geographic heat maps right from your spreadsheet. The Excel add-in makes it easy for you to create geographic heat maps from the comfort of your office or home. Now you can create stunning geographic map visuals and get new location insights.
The interactive maps react to your Excel spreadsheet. Also, you do not have to be a geographic expert in that. Display the data as customizable and interactive heatmaps. You can download the add-in in mere seconds for use in your existing Excel installation.
However, look for the right Excel version for your need. Some add-ins might not work properly depending on the version you have. All you have to do is get the Excel add-in from the Microsoft Office App Store or download it from the Excel itself. Create your heatmap and publish it directly to the web.
WHAT IS THE ROLE OF HEAT MAP IN BUSINESS?
Heat maps help businesses to describe their product use, sales, and other financial data in a visual format. There is no need for companies to use spreadsheets or numbers anymore. They can use visual heat maps to display data by using different color shades. Heat maps are an integral part of businesses because of two important reasons.
First, it shows the current results geographically, and second, it provides opportunities. Businesses that make good use of heat maps can analyze data relating to their products and sales. The data helps them find out the areas where a wide majority of consumers live, risk of market saturation, and reflect areas that have become cold and need to improve.
WHO CAN USE HEAT MAPS?
You might be thinking about whether geographic heat map Excel add in can improve your business or not, and if the tool is beneficial to you. Heat maps work virtually for any organization that accumulates data and uses them for improving their financials, operations, sales, and consumer service. Here are some of the industries that have been using heat maps for many years.
- Industrial and retail sales
- Software and technology
- Service organizations
- Real estate
- Various Government departments
- Non-governmental and non-profit organizations
Also, the benefits of using heat maps are not limited to international and large national organizations. Both state and local-based companies benefit from using heat maps.
BENEFITS OF USING GEOGRAPHIC HEAT MAP EXCEL ADD IN:
- UNDERSTANDING THE TRENDS – Companies can see whether their sales are increasing or declining.
- BOOST SALES – By assessing the problematic areas, the sales team can boost consumer engagement.
- GAIN AN ADVANTAGE OVER COMPETITORS – With promotions on targeted areas where competition is more, companies can have an upper hand over another.